Tiago PZK (Tiago Uriel Pacheco Lezcano) and Ke Personajes are Argentine artists associated with contemporary Latin urban music; Tiago PZK is a singer and rapper from Buenos Aires known for blending trap, hip hop, R&B and pop, while Ke Personajes is a collaborator and fellow figure within the same scene. Both emerged in the late 2010s and gained wider recognition in the early 2020s amid the rise of Argentine trap and Latin urbano. Their work typically features melodic vocal delivery, beats influenced by trap and reggaeton, and lyrics addressing personal experience and urban life. They are part of a broader movement of younger Argentine artists reshaping Latin urban genres.