Rednex is a Swedish musical group formed in the early 1990s, known for blending elements of country, bluegrass and electronic dance music into a novelty pop style. They achieved international recognition with the 1994 hit single "Cotton Eye Joe," which showcased a fusion of traditional American folk motifs, fiddles and banjo alongside techno beats and synthesizers. The band's image has often incorporated redneck and Western-themed costumes and a tongue-in-cheek, party-oriented presentation, while their repertoire has ranged from dancefloor-oriented remixes of folk tunes to pop songs that emphasize catchy hooks and rhythmic beats. Rednex's approach mixes pastiche and commercial dance production, positioning them within novelty and crossover pop subgenres.