Masoom Sharma and Rohit Lamba are associated with the contemporary Haryanvi music scene in India, known for producing regional folk-infused popular songs and film tracks. Originating from Haryana, their work falls within Haryanvi folk and regional pop genres, often blending traditional rhythms and dialectal lyrics with modern production techniques such as electronic beats and studio instrumentation. Active in the 2010s and onward, they have contributed to the modernization and wider commercial circulation of Haryanvi music, typically characterized by danceable tempos, colloquial storytelling, and vocal styles rooted in local singing traditions.