Snow Man is a Japanese male idol group formed and managed within the Johnny & Associates talent agency, emerging from the wider Johnny's Jr. trainee system and officially debuted in 2020. Originating in Japan, their music spans J-pop and pop idol styles with influences from dance-pop and electronic elements typical of contemporary Japanese mainstream pop. The group is characterized by synchronized choreography, polished vocal harmonies, and theatrical performance elements, frequently incorporating elaborate staging and dance routines into their releases and live shows. Active in recording, television, and concert performances, they are part of Japan's long-standing idol tradition that blends music, variety entertainment, and multimedia promotion.