Jads & Jadson, Hugo & Guilherme are Brazilian sertanejo artists associated with the contemporary sertanejo and sertanejo universitário scenes. Jads & Jadson are a duo from Paraná, formed in the late 1990s, known for melodic vocal harmonies and a repertoire that blends traditional sertanejo with pop and romantic ballad influences. Hugo & Guilherme are a Goiás-based duo that emerged in the 2010s, noted for combining modern sertanejo production, acoustic elements and romantic lyrics aimed at mainstream Brazilian audiences. Both acts perform within Brazil’s popular country-derived tradition, emphasizing accessible melodies, duet vocal interplay and themes of love and everyday life.